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Let your customers Round Up at Checkout

Let your customers round up at the checkout of your Shopify Store

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Working with change makers like you

Highly Rated Shopify Donation App
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Shopify Round Up for Charity

Empower customers to make a difference by adding a donation

Round Up at Checkout

Add customer donations to your cart, side drawer or on the Checkout page*.


*Currently only available to Shopify+ customers.

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Support Any Cause

Choose form our existing list of over 40,000 causes or add your own!

Automated Tracking and Donations

Virtue not only automates the donations but can also track the impact to date!

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Grow Through Giving

Show your customers that you care and see the difference it makes for your business.


Increase in add to cart Rate


Increase in overall conversion rate


Increase in earnings per session

5 Star Rated on Shopify

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5 Star Shopify Revier

The app was easily installed, we were up and running within a few days - great onboarding support and no need for a developer!

Dr Sam's

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Great Shopify Reviews

We used this app for our Green Friday campaign. The team at Virtue were super helpful. They jumped on a Zoom call to help get the app up and running. They replied quickly and thoroughly at every step along the way.


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Shopify app reviews

Looks professional and is customisable, which helps to create a memorable shopping journey for the customer The setup was easy and the team are lovely - I highly recommend.

One Water

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